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Monthly Archives: April 2020

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I am bilingual and have taken courses in creative writing. Does that qualify me as a transcreator?

Transcreation FAQ, Transcreation insightsBy Nina Sattler-Hovdar2020-04-13

A transcreator needs deep expertise in translation and deep expertise in strategic copywriting. Expertise in both of these fields is indispensable.

Why use the term transcreation rather than marketing translation?

Transcreation FAQBy Nina Sattler-Hovdar2020-04-12

Labeling something a marketing translation when you mean transcreation can be highly misleading.

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